Privacy Policy for Videofy Shoppable Videos & UGC

Introduction

Videofy ("we," "us," or "our") is a shoppable video and user-generated content (UGC) platform that lets you create and share interactive product videos on your e-commerce store. We're committed to protecting your privacy and being upfront about how we handle your personal information. This Privacy Policy explains what data we collect through the Videofy app and services, how we use and share it, and your rights over your data. By using Videofy or its services, you agree to these practices. If you don't agree, please don't use the app or services.

No Sale of Personal Data: We want to be clear—we do not sell your personal data to third parties. We only use and share your info as outlined below to provide and improve our services. (Data that's de-identified or aggregated so it can't be linked to you isn't considered personal info here.) Our services are for businesses, not kids under 13, and we don't knowingly collect data from children—if we discover we have, we'll delete it promptly.

Information We Collect

We collect info to make Videofy work and to enhance your experience. This comes from what you give us, what we pick up automatically (like via cookies), and sometimes from third parties. Here's what we might collect:

• Personal Identifiers: When you sign up or use Videofy, we may get your name, email, company/store name, and contact details—like during registration or support chats. Profile info (e.g., username, photo) is collected if you add it.
• User-Generated Content: You upload videos or UGC to Videofy, and we store that. If your content includes personal info (e.g., you or customers in a video), that's part of what we collect.
• Payment and Billing Info: For paid plans or purchases, we (or our payment processor, like Stripe) collect billing details—name, address, payment method. We don't store full credit card numbers; Stripe or Shopify's billing system handles that securely per their policies.
• Analytics and Usage Data: We automatically grab stuff like device type, OS, browser, IP address, unique device IDs, and usage logs (e.g., features used, clicks, timestamps). We also track video stats—like views or engagement—to measure performance.
• Cookies and Similar Tech: Cookies help us track your activity on our site and app—like keeping you logged in or seeing how video widgets perform. You can manage these in your browser (see Your Rights & Choices).
• Third-Party Integrations: Connect Shopify or social media? With your okay, we'll pull data like video URLs or product IDs to make those features work.
• Support and Communications: Reach out to us or take a survey, and we'll collect your contact info and message content to reply and improve.

How We Use Your Information

We use your info to run Videofy, improve it, and meet legal needs. Here's how:

• Service Delivery and Improvement: We process your data to create/display videos, manage your account, and keep the app running. Usage data helps us fix bugs and tweak features.
• Communication: Your contact info lets us send confirmations, invoices, updates, or support replies.
• Analytics and Development: We study usage (e.g., video clicks) to spot trends and build better tools. Aggregated, anonymized data might show overall view counts.
• Marketing: With your okay, we'll email you about new features or offers. Opt out anytime (see below).
• Personalization: Cookies and usage data tailor your experience—like remembering logins or suggesting content.
• Legal Stuff: We use data to follow laws (e.g., tax records), enforce our Terms, or protect rights/safety—like spotting fraud.
• With Consent: New uses? We'll explain and ask first.

Sharing Your Information

We don't sell or rent your personal info for others' profit. We do share it in these cases:

• Service Providers: Partners like Stripe (payments), AWS (hosting), or Google Analytics (stats) help us operate. They get only what's needed and must protect it under contract.
• Business Transfers: If Videofy merges or sells, your data might transfer to the new owner, bound by this policy. We'll notify you.
• Legal Needs: We share if law requires (e.g., subpoenas) or to protect rights/safety—like reporting fraud to authorities.
• Affiliates: If we have sister companies later, they'll help us serve you under these rules.
• Your Consent: You okay us sharing (e.g., with a third-party tool)? We'll do it.

Data Retention

We keep your personal info only as long as needed for the purposes here—like running your account or meeting legal requirements. For example, account data stays until you close it, plus 6 months for legal/tax purposes, unless law says otherwise. After that, we delete or anonymize it. Video content you upload stays until you remove it or your account ends.

Your Rights & Choices

You've got control over your data under laws like CCPA and GDPR. Here's what you can do:

• Access/Know: Ask what data we have and get a copy.
• Correct: Fix inaccurate info—just tell us.
• Delete: Request deletion; we'll comply unless law says keep it (we'll explain if so).
• Opt-Out of Sale: We don't sell data, so no opt-out needed now. If that changes, we'll add one.
• Marketing Opt-Out: Unsubscribe from promo emails via the link or by contacting us. Service messages still come.
• Cookies: Block them in your browser, though some features might break. Opt out of Google Analytics via their tools.
• Non-Discrimination: Exercising rights won't change how we treat you.

Data Security

We use strong measures—encryption (e.g., SSL/TLS), secure storage, audits, and limited staff access—to protect your data from unauthorized use or loss. Our partners, like AWS, follow suit. But no system's perfect—we can't guarantee 100% security. If something's off (e.g., account breach), tell us ASAP. We'll notify you of breaches as law requires.

Changes to This Policy

We might update this to reflect new practices or laws, changing the "Last Updated" date. Big changes? We'll email or alert you in-app. Keep using Videofy after, and you agree to the new terms. Don't like them? Stop using and ask us to delete your data.

Contact Information

Questions or requests? Reach out:

Email: dev@videofy.app